Are you ready?


Step into your stronger, most independent, and visionary version.

With JULIANA HEELS, passion, audacity, and creativity starts from the bottom. 

JH shoes are the most comfortable, high-end, fashionable and versatile way to do so. 


Juliana Brandao

It all started with a dream. Years ago, a young girl in Brazil began her journey into the world of entrepreneurship at age 14. That was Juliana.

Dedicated to creating something of her own, she would eventually leave her home in Rio to dive head-first into those dreams.

This adventure landed her in New York City, where she launched Juliana Heels.